Are you an Armenian woman ready to explore and develop your business idea?

IDEA App Armenia is launching a 4-month incubation program to empower Armenian women affected by COVID-19 to realize their business ideas. Get mentorship and tools to turn your business idea into an income generation opportunity.

What is IDEA App Armenia?

The COVID-19 crisis has made women more vulnerable economically, while Armenia has a need to accelerate recovery efforts to build back better. IDEA App Armenia is a four month intensive online incubation program designed specifically for Armenian women  entrepreneurs with a business concept who are looking for mentorship and coaching to successfully develop and grow their business, generating self-employment and increasing their financial stability. This joint initiative by UNIDO, UNDP, UN Women, UNICEF and Bridge for Billions aims to accelerate Armenian women entrepreneurs’ empowerment.

If you are selected, you will be paired with professionals who will meet with you weekly, review online program activities, think through challenges with you and co-develop a ready to launch business model.

Why participate?

Proven Methodology

2000+ entrepreneurs from 80 countries have gone through the program!

Find your Mentor

You’ll be partnered with a professional to personally guide you so that your project grows in the right direction.

Global community

Become a part of a supportive community of founders globally that share resources and harness challenges together.

Experience Active Learning

The platform offers a learn-by-doing approach inspired by MIT's Disciplined Entrepreneurship and you'll get to generate a final business plan.

Anytime, Anywhere

Collaborate from anywhere at any time through our online platform; no barriers, limits, or excuses; just an internet connection.

Exclusive perks

Access to exclusive events + more than 30K in discounts on HubSpot, Amazon WS, Google Suite, MailJet, IBM...

This program is perfect for you if…

Deadline to apply


Friday, 24th of September 2021

Program timeline

Deadline Friday, 24th of September
Deadline Friday, 24th of September

Entrepreneurs applications

Tell us more about yourself, your experience and profile. The more details you can give us, the better.

Deadline Tuesday, 28th of September
Deadline Tuesday, 28th of September

Announcement of Selected Entrepreneurs

We will review all the applications and we will select 30 entrepreneurs to participate in this edition of the program

thursday, 30th of September
thursday, 30th of September

Attend to the onboarding session

If selected, you will be invited to an onboarding to the program and session where we cover how to use the incubation platform, its methodology and much more.

From 1st to 19th of October
From 1st to 19th of October

Mentors and Entrepreneurs Matching

Go through the matching process and meet the mentors. Select who you want to work with.

From 20th of October to 3rd of March, 2022
From 20th of October to 3rd of March, 2022

Online Incubation Program

Begin a 4 month incubation period to continue developing your startup.

  • Work weekly with your personal mentor on one-to-one sessions to go over the 8 business modules. You’ll start refining your value proposition and finish the program with a clear growth plan.
  • Attend 4 online group calls to meet fellow founders and work through the challenges of the program.


The program at a glance

The program offers a gamified and step by step experience that allows entrepreneurs to create their business plans and validate their model. Far from theory, the pedagogy pushes you to formulate your ideas and answer the tough questions.

It invites you to “get out there”, talk to people, research, and validate your ideas. Your mentor will be there for you every week to support you by challenging assumptions and offering a fresh perspective.

Ready to start?

Do you have any questions about the program?

The more time you’re able to put in, the better the results! We’ve structured the program so that you should be able to complete all activities within 8 hours per week (including a 1h video call with your mentor), but there are always opportunities for you to go deeper and spend more time on each stage to significantly develop and validate your ideas. If you can’t commit to at least 8 hours per week over 4 months, this probably isn’t the program for you. You can also divide some of the work with other people on your team (if any).

You will need to be able to use a laptop or desktop computer (not tablet or smartphone) and preferably one of these browsers: Google Chrome, Safari, Firefox. We expect you to have a strong, reliable internet connection both for your online work on the platform and to participate in the mentors calls via video conference.

Of course! Our program was made for collaboration with your entire team. You can easily invite your teammates to join your project and seamlessly collaborate on its development. You can work at the same time as a teammate, but note, however, that our platform does not allow for live collaboration as with google docs – you will only see a teammates edits after refreshing the page and you should be careful not to “override” one another’s inputs.

We hope that our reputation speaks for itself on this topic. We treat your application & program data as confidential information. They are protected by our Terms & Conditions and Privacy Policy, and your mentor will also sign a Mentorship Agreement that includes a confidentiality clause.

Once accepted to the program you will enter the “matching” phase, 10-15 days dedicated to finding the perfect mentor match for you. During matching, basic information about your project will be accessible to our community of mentors and they will invite you to initial meetings so you can get to know each other. You can attend as many meetings as you want, but eventually you will have to choose your preferred mentor.

The process of matching is one where you as entrepreneurs must be active participants by answering mentors’ invitations and letting us know how your meetings go within the indicated deadlines. We send all accepted entrepreneurs the important dates and deadlines of the matching process that should be respected. A consistent lack of response from an entrepreneur will be taken as a lack of interest in the program and can lead to their acceptance being revoked.

Your mentor is your guide throughout the program, someone who can understand the ins and outs of your business and, week after week, help you validate your strategy for each critical stage, from better targeting your customers to having a 3 years growth plan. Mentors support you through collaboration on the platform as well as in-person video chats once a week.

Can’t find your question here?

Connect directly with Sergey and Julie, Program Managers, to ask them in writing or in a quick meeting. Whenever you see fit!

The United Nations Industrial Development Organization (UNIDO) partnered with Bridge for Billions to create IDEA App, an online program to connect young entrepreneurs with mentors from all over the world to accelerate the growth of new entrepreneurship communities and foster an entrepreneurial culture.

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